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Web site development has evolved from developing separate web sites for multiple devices to developing a single responsive site. In today’s Webinar Wednesday episode, lead Website Developer, Landon Miller, provides insight on the emergence of mobile web browsing and why having a website that is responsive – resizes according to the size of the device at hand – is the smart ticket.

Typography is an essential part of design. It aides in conveying your message and enhances reading pleasure. Behind every typeface you see, comes a reason the designer chose that font instead of the thousands of other fonts available. The following are guidelines to consider when choosing a font for your next design project.

Direct Mail Marketing Works!

By on November 15th, 2013 in Marketing

Consumers are hit with hundreds of messages on any given day! How do you grab the attention of your prospects? Direct mail enables you to communicate on a personalized one-to-one basis, generating significantly higher response rates than generic mail pieces. LKCS offers high quality printing and mailing services – giving you a one-stop solution for your direct mail promotions.

When promoting a business, there are few things more important than a well-designed logo. From letterheads to business cards, t-shirts to billboards, there is no end to the amount of ways you could use your logo. With this in mind, it goes without saying that having a successful logo is not just important, but essential. Here are five tips that are helpful when designing a new logo.

LKCS announces the hiring of Brett Petersen as Marketing Coordinator. With more than 16 years of experience in database marketing, graphic design, and direct mail, Petersen will develop and maintain relationships with LKCS’ existing client base to ensure each client receives the attention, creativity and precision to execute successful marketing campaigns.

With pre-screen loan campaigns, your financial institution leverages data from the credit bureaus to identify specific lending opportunities from individuals that meet your credit requirements, targeting either your existing account holders or prospective account holders living in the communities that you serve. Learn more about the power of pre-screen credit prospecting campaigns in this presentation.

E-Statements and the Bottom Line

By on October 15th, 2013 in Statements

There is no doubt that your financial institution has been working hard to find new ways of cutting costs. One area that we often advise our customers to look into when trying to limit their expenses is E-Statements. Sending statements can have a significant operational expense, and getting account holders to switch from statements to e-statements can provide large savings on a recurring basis.