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When the first Covid-19 restrictions hit, many things had to change quickly. Businesses sent workers home, restaurants closed down, and financial institutions shut their lobby doors. Classified as “essential”, banks and credit unions had to find a way to stay open. They need to be accessible to account holders and keep them informed, all while…

While it is useful to look at the entire membership, sometimes you just want to focus on new members or former members and trends involving just those specific sets of accounts. DataFlex has multiple reports already built just to do that. Today I’d like to talk about those reports and dashboards. New Member Reports DataFlex…

When you search on Google, I’m sure you’ve seen “sponsored ads” at the top of the page. You’ve probably taken note of an ad listing that has a big headline and two lines of text underneath. Yet, there’s actually a lot more to a Google Search Ad. You can expand your ad copy with ad…

Transcript Hi, this is Sid Haas, Vice President of Business Development here at LKCS and I’d like to welcome you to the “Creative Times” video edition. Today we’re going to be talking about direct mail targeting and specifically some of the high-quality mailing lists data that’s available to marketers today. During the Covid-19 pandemic, we’ve…

The banking industry has been under tremendous pressure in recent years – pressure to change and adapt with technology, pressure from a new breed of non-traditional competitors, and pressure from an upside-down interest rate environment. Just to name a few. Congratulations! You’ve been managing to successfully meet those challenges and thrive under the pressure. You’re…

The world has changed in just a few short weeks. Changes previously unimagined and risks rarely contemplated have been thrust upon all of us. Your account holders are all being forced to deal with imponderable issues on multiple fronts. Clear and accessible communication will be of the utmost importance at this time. And, at the…

Creating email newsletters can be a challenge. What should you include? What will get people to open your message? How do you come up with relevant content? These questions, as well as others, prevent people from creating the best message they can. We’ll discuss 3 ideas that you can implement to make your newsletter standout…