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Personalization can be used throughout your digital marketing to more accurately focus your efforts. When used correctly, it can be an effective way to create moments (or even entire campaigns!) that are more relevant to each specific user. It can be used for simple things, like using your recipient’s first name in an email to…

LKCS a marketing services provider focused on the financial industry, was honored with a 2021 CUNA Diamond Award for Re-Brand and New Corporate Identity. Their logo, branding standards, and website redesign for Financial Plus Credit Union (Ottawa, IL) was recognized for creative excellence and outstanding results. The CUNA Marketing & Business Development Council, a member-led…

On the production side of LKCS, one of our greatest feats has been the development and implementation of 2D barcode technology into our inserters. Our inserters are the machines that are responsible for stuffing financial statements at the beginning of the month, as well as other mailings that take place throughout the month. The strides…

Did you know, there are certain elements to financial websites that are an absolute must-have? Below is a list of the five most common must-haves that we include in our website builds – but does your current website meet these requirements? If not, now might be a good time to consider making some changes to…

LKCS is pleased to announce that even during the Pandemic they have continued to achieve a Net Promoter Score (NPS) of 91 on a February 2021 customer survey. The NPS is a primary measure of client satisfaction judged on a scale of -100 to +100, with ratings above 70 recognized as “world class”. LKCS, a…

There’s nothing quite like a camping trip. The fresh air, blue sky, and the opportunity to experience nature in a unique way. It allows us to get in touch with the origins of our most basic elements of survival. Just like camping, there are several basic elements that we need to focus on when designing…

Are You Ready for Dark Mode?

By on February 9th, 2021 in Web

With each new operating system release, consumers are given more and more choices to customize their phones, tablets, and PCs to fit their needs. An increasingly popular option is dark mode. Dark mode gives users the ability to replace the normal dark colors on a light background with light colors on a dark background. Unfortunately,…