You may have been curious about what goes behind the design curtain at LKCS. In this blog, I’ll answer a few questions about what it’s like to be a graphic designer and at the same time, hopefully satisfy your curiosity. Q: Why did you become a designer? A: I decided to go into the design…
In 2020, creating a site is easy. Programs can automate basic code, which, regardless of its quality, achieves its purpose. However, the developer’s job goes far deeper than merely creating something that basically functions. Developers can improve quality of life for website designers and users by approaching the code structure of each site as a…
There are a handful of logos out there that have proven that they stand the test of time: Starbucks, Mastercard, and Apple. But, over time, they have been given minor updates in order to provide a refreshed, modernized look to reflect up-to-date design trends. Your logo can have a strong impact on your business, so…
When you search on Google, I’m sure you’ve seen “sponsored ads” at the top of the page. You’ve probably taken note of an ad listing that has a big headline and two lines of text underneath. Yet, there’s actually a lot more to a Google Search Ad. You can expand your ad copy with ad…
Your latest product campaign is all set. Emails have been created and scheduled to go out. Printed promotions are ready to be mailed. The machine is primed and ready to generate business. Have you given thought to where you’re directing the new leads you’ll be generating? If it’s to an existing product page on your…
Videos are a great resource to take advantage of when promoting your products and services. Unlike normal image advertisements, animation makes it easy to do more than just sell a product. Video allows you to add more character and clarity to your brand. Creating fun, eye-catching moments can draw in more views and keep things…
I love my financial institution. They are very helpful when I have questions about my accounts, as well as being informative about new products they have that may be of interest to me. But one thing that frustrates me is when I receive my monthly statement. The format is very challenging to read and understand….
