It’s inevitable. You’ve given it your best – all that you have – and now you’re stuck. As a creative professional, I feel defeated when my mind can’t produce the results I expect. Sometimes I have a dozen ideas swirling around, and other times I struggle to come up with even one solution. I can…
LKCS, a leading financial marketing agency, announces the promotion of Stephanie Erlenborn to Statement Coordinator. As part of her new responsibilities, Stephanie will now work with clients from the moment they decide to utilize LKCS’ Statement and Electronic Statement Services. With attention to detail, communication, and quality, Stephanie will keep projects moving as smoothly as…
The WCAG guidelines are fairly complex and it’s easy to make mistakes as you update your website (even for those who are well versed in them!). Incorrect or unnecessary ALT text is a mistake that we see come up quite often with clients who are managing their own website. This is a shame, because with…
Recently, our graphic designer Ryan and I were able to attend the Digital Summit conference in Chicago. This two-day event is geared towards in-house marketers, which you may have on staff, and marketing agencies, like us! It covered a wide array of topics from advanced SEO to AI in digital marketing, to video marketing. Speakers…
LKCS has achieved a Net Promoter Score (NPS) of 91 on its recent client satisfaction survey. The score highlights the success of LKCS’ “We do that” culture and continues a year of growth and innovation for the company. The NPS is used to measure each client’s willingness to recommend a company’s products or services to…
Have you been considering completely dumping your printed newsletter for a cheaper,” more convenient” digital version? Maybe you already have? Well you should think twice about your decision! Contrary to popular belief these days, print is NOT dead. We live in this crazy digital age now, where the internet is being heavily relied upon to…
Advertising has made many changes over the years. This infographic displays some of the major differences between advertising in the early days compared to today. 1899 The Association of American Advertisers, predecessor to the Association of National Advertisers, is formed. Most illustrations/graphics are hand drawn, photography is relatively new. Text is hand drawn or arranged…
