Surveys tell us 30% of your new account holders will leave your financial institution within the first year. The same surveys say new account holders are much more likely to sign up for additional products and services. How do you take advantage of this? The best solution is a personalized, onboarding matrix campaigns through LKCS.
LKCS has enabled our statement processing clients to incorporate graphical ads, also called onserts, directly onto their statements and e-statements for several years. In today’s Webinar Wednesday episode, our Vice-President of Business Development Sid Haas provides insight on leveraging the power and flexibility of onserts to improve your statement marketing efforts.
Credit Based Marketing allows you to monitor current account holders and acquire and retain profitable ones. In today’s Webinar Wednesday episode, our Vice-President of Sales John Dudek provides insight on credit-based marketing, and how utilizing data from the 3 credit bureaus can help financial institutions identify and acquire new loans.
Web site development has evolved from developing separate web sites for multiple devices to developing a single responsive site. In today’s Webinar Wednesday episode, lead Website Developer, Landon Miller, provides insight on the emergence of mobile web browsing and why having a website that is responsive – resizes according to the size of the device at hand – is the smart ticket.
With pre-screen loan campaigns, your financial institution leverages data from the credit bureaus to identify specific lending opportunities from individuals that meet your credit requirements, targeting either your existing account holders or prospective account holders living in the communities that you serve. Learn more about the power of pre-screen credit prospecting campaigns in this presentation.
Being active on social media, or social media marketing, is the process of using social media platforms, such as Facebook, Twitter, and LinkedIn, to engage both new and current account holders. This engagement has the potential to generate a lot of value for financial institutions! LKCS can assist you in leveraging the true potential of social media.
Your account statements contain information about each account that a person has with your institution as well as the balances they carry, the transactions they make, and where they live. So, how are you using this information? LKCS has been helping our clients analyze, and more importantly, take action and use this data for target marketing and cross-sell purposes.
