Are you gearing up for your next auto loan promotion? Do you want to increase your odds of reaching the account holders or prospects most likely to purchase a new vehicle or refinance an existing one? Financial institutions are finding that they can gain more interest in their auto loan direct mail pieces by accurately…
As a social media manager, it’s your task to post really great content, build followers and grow engagement. You may have the content part down, but the rest isn’t flowing in like it’s supposed to. Don’t worry. You’re not the only one experiencing the same problem. In 2018, a study found a steep 50% drop…
The first quarter of 2019 is just about a wrap! Can you believe it? Neither can I. I know you’ve been busy, trying to get through your workload, attending meeting after meeting, and adding to your never-ending to-do list. It can be hard to find extra time to sit down and discover a new technology…
It can be an engaging experience to land on a new website and have it immediately give you a specific feeling about a company. Whether that feeling is friendly, cutting-edge, young, professional, etc., it’s important that your site has personality. Your site should not only tell users what you do, but it should tell them…
A poor print experience often begins with an improperly set up file. Yet submitting print-ready files to your printer can seem like a nebulous task at best. Files are frequently cobbled together in a word processor with images copied from the web. A couple of magic words are whispered, fingers crossed, and the send button…
We have all seen that disgruntled post on social media by a consumer who had a less than excellent customer experience at a certain business. You know the one I’m talking about… she was on hold for over an hour with a rude employee, he found a hair in his food, or her pumpkin spice…
Working with typography is oddly, probably one of the most fun parts about this job for me. I can spend hours working on an overall layout and that’s fun too, but when I find that perfect font for whatever project I may be working on, that’s when I get excited. Everything is beginning to tie…
