Pre-screen credit marketing has proven to be an effective tool for financial institutions nationwide. By utilizing credit data you can easily determine which existing account holders or prospects qualify for your loan and credit card products. It’s easy to turn to your preferred credit bureau to get started. But, surprisingly, that may not be your best option.
Being a financial institution, you might have a few marketing pieces that you mail out every quarter. In fact, if you happen to be one of our DataFlex customers, than you might even be mailing special car loan offers to those customers that are about to pay off their car. But what other kinds of marketing can you do and how can DataFlex help you accomplish that?
Your financial institution may be like many of our clients. You’ve successfully promoted e-statements and have a growing number of e-statement users each month. You’re saving hundreds or thousands of dollars in postage. But, now comes the next question… are you moving on to the next cost-cutting initiative? LKCS’ e-statement marketing solutions can help you!
Your account holders are active online and therefore Social media is one of the more logical choices to connect with them. Establishing a Facebook page, LinkedIn presence, Twitter account, etc. is commonplace for financial marketers, but social media also has its challenges. Managing social media does not need to be tremendously difficult. LKCS has suggestions to help in this presentation.
On average 5% of your customers, are looking for an Auto, Mortgage, HELOC, or credit card loan every month. Are you aware of this and what are you doing to take advantage of this? In today’s Webinar Wednesday episode, our Sales Representative, Tim Turczyn, discusses ways LKCS can help financial institutions to generate new loans.
Your account holders are active online. They communicate with friends and family. They shop. And they follow brands and companies that interest them. Financial institutions obviously want to be where their account holders are. Social media is a logical choice. Establishing a Facebook page, LinkedIn presence, Twitter account, etc. is commonplace for financial marketers.
Have you ever found yourself attempting to analyze your loan data (perhaps using Excel). DataFlex is a web-based marketing reporting and tracking solution. The interactive reports, graphs, and dashboards allow you to easily manipulate the data to analyze account relationships, account balances, and the demographic traits of your account-holders.