Are you having success with your current social media strategy? Or does it seem like a waste of your time? Here are some ideas to start increasing engagement and gain followers. Ask yourself some key questions. What value are we providing our followers? Why should our audience be interested in what we say? Why are…

 

LKCS, a marketing services provider based in Peru, IL that serves financial institutions nationwide began providing account statement and notice processing services for Credit Union 1, an $872 Million credit union headquartered in Rantoul, IL, in September 2018. Like most of LKCS’ statement clients, Credit Union 1 typically included a graphical ad, or onsert, on…

 

Are you gearing up for your next auto loan promotion? Do you want to increase your odds of reaching the account holders or prospects most likely to purchase a new vehicle or refinance an existing one? Financial institutions are finding that they can gain more interest in their auto loan direct mail pieces by accurately…

 

As a social media manager, it’s your task to post really great content, build followers and grow engagement. You may have the content part down, but the rest isn’t flowing in like it’s supposed to. Don’t worry. You’re not the only one experiencing the same problem. In 2018, a study found a steep 50% drop…

 

The first quarter of 2019 is just about a wrap! Can you believe it? Neither can I. I know you’ve been busy, trying to get through your workload, attending meeting after meeting, and adding to your never-ending to-do list. It can be hard to find extra time to sit down and discover a new technology…

 

It can be an engaging experience to land on a new website and have it immediately give you a specific feeling about a company. Whether that feeling is friendly, cutting-edge, young, professional, etc., it’s important that your site has personality. Your site should not only tell users what you do, but it should tell them…

 

A poor print experience often begins with an improperly set up file. Yet submitting print-ready files to your printer can seem like a nebulous task at best. Files are frequently cobbled together in a word processor with images copied from the web. A couple of magic words are whispered, fingers crossed, and the send button…

 
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