Ever wonder how a graphic designer comes up with those amazingly creative ideas? Well, it isn’t magic, (although sometimes I wish it was) it’s through brainstorming! Like a jigsaw puzzle, you need to organize all the parts, think about the big picture, and then start putting it all together. Here are several steps I usually follow when brainstorming a new creative concept.
LKCS has enabled our statement processing clients to incorporate graphical ads, also called onserts, directly onto their statements and e-statements for several years. In today’s Webinar Wednesday episode, our Vice-President of Business Development Sid Haas provides insight on leveraging the power and flexibility of onserts to improve your statement marketing efforts.
If you find yourself wondering… what do we do with our new account holders, and how do we go about keeping them, you might be interested in learning more about LKCS’ onboarding matrix campaigns. OnBoarding matrix campaigns allow for a personalized member experience whereby you promote all of your institution’s other excellent services, and then track the results!
When it comes to marketing for loans – auto loans, mortgage/home equity loans, credit card loans, and installment loans – there’s no better data source than the three major credit bureaus. Together, Experian, Equifax and TransUnion maintain over 202 million credit files, thus providing marketers with even more data for their loan marketing efforts.
Credit Based Marketing allows you to monitor current account holders and acquire and retain profitable ones. In today’s Webinar Wednesday episode, our Vice-President of Sales John Dudek provides insight on credit-based marketing, and how utilizing data from the 3 credit bureaus can help financial institutions identify and acquire new loans.
LKCS has enabled our statement processing clients to incorporate graphical ads, also called onserts, directly onto their statements and e-statements for several years. However, our onsert technology and statement marketing goes far beyond presenting a graphical ad to all statement recipients. Here is a recap of what makes LKCS’ statement onsert services different.
Sitefinity has awarded the Houston Metropolitan Federal Credit Union web site as one of the Top 5 Web Sites launched in the month of December 2013. This web site was recently redesigned by LKCS. The award recognizes LKCS’ use of responsive design, integration of custom applications, and the excellent interaction and usability of this web site.