The role of advertising is to relay a message to the consumer. There are many media platforms in which this can be achieved, but if not used properly, the message can often be lost. Choosing what to emphasize can make or break a concept. That is why there are a few subconscious questions I like to ask before laying out a design.
LKCS anticipates our clients’ needs, continuously improves our solutions, delivers outstanding customer services, and fulfills our promises. In today’s Webinar Wednesday episode, our Vice-President of Business Development, Sid Haas, discusses new ways LKCS can help financial institutions to re-ignite the spark in your statements and e-statements.
You are the customer, and therefore are in control of the relationship! Your statement processor, e-statement provider, or data processing company is the vendor. Vendors are there to meet your needs and expectations. Yet, many times, financial institutions are restricted by their vendors. Vendors either don’t have the capability, or worse, they don’t have the […]
On average 5% of your customers, are looking for an Auto, Mortgage, HELOC, or credit card loan every month. Are you aware of this and what are you doing to take advantage of this? In today’s Webinar Wednesday episode, our Sales Representative, Tim Turczyn, discusses ways LKCS can help financial institutions to generate new loans.
Your account holders are active online. They communicate with friends and family. They shop. And they follow brands and companies that interest them. Financial institutions obviously want to be where their account holders are. Social media is a logical choice. Establishing a Facebook page, LinkedIn presence, Twitter account, etc. is commonplace for financial marketers.
Over the last few years, user experience has become more main stream. Those responsible for developing and managing websites are now looking at user-data for clues on how to build a better website. The goal with most website projects is to create a user experience that quickly and easily moves visitors through the site and to the information they desire most. Here are 3-tips for doing so.
If the past few years of being online has taught us anything it is that the Internet moves at an incredible pace and will continue to do so well into the future. That being said, websites are not sustainable. The designs, layouts, and even functionality that we implement today is going to change. Financial institutions must be aware of this fact, and adapt accordingly.