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Posts Tagged ‘Data-Based Marketing’

DataFlex: What’s New

By on March 12th, 2015 in Marketing

Software never stands still. Recently we upgraded our DataFlex platform, significantly altering the look and feel of the application. Along with the appearance, the speed and efficiency has also been improved. These new features make DataFlex easier and more enjoyable to use than ever. With the modern, faster, more intuitive navigation, you’ll be able to hit the ground running.

Being a financial institution, you might have a few marketing pieces that you mail out every quarter. In fact, if you happen to be one of our DataFlex customers, than you might even be mailing special car loan offers to those customers that are about to pay off their car. But what other kinds of marketing can you do and how can DataFlex help you accomplish that?

Have you ever found yourself attempting to analyze your loan data (perhaps using Excel). DataFlex is a web-based marketing reporting and tracking solution. The interactive reports, graphs, and dashboards allow you to easily manipulate the data to analyze account relationships, account balances, and the demographic traits of your account-holders.