One of the most common questions I receive is why aren’t my pages ranking. When diving into the world of Search Engine Optimization (SEO), many businesses and website owners are eager to see immediate results. After all, who doesn’t want their site to rank at the top of search engines overnight? But when it comes…
When supplying files, using this guide will hopefully ensure better results on your final product. Whether it be for print or a digital medium, raster and vector files both have their places in design, and knowing where to implement them can be crucial to the outcome of the design. What is a Raster File? Raster…
One of the most common requests we hear from clients when designing a new website is that they would like an updated “modern” design. Now what exactly does that mean? In the general sense, I believe it means that their current site’s look is becoming a bit outdated, and they are looking for a website…
We live in an “on-demand” world where convenience and speed are paramount. People can order just about anything—takeout food, groceries, vehicles, rides—and receive it almost instantly. The saying “Time is money” has never been truer. Today, we value our time more than ever, sometimes even more than money itself. In this fast-paced environment, marketing teams…
When a website is ADA (Americans with Disabilities Act) friendly, it means it’s designed to welcome and accommodate everyone, including people with disabilities. It’s about inclusivity and making sure no one is left out. Just as you’d want every guest at a party to have a great time, you want everyone visiting your website to…
With the growing popularity of using AI (Artificial Intelligence) in everyday life, we wanted to highlight some things to look for when selecting generated images to use in your financial advertisements! When generating images, you may or may not notice some pretty peculiar results. AI often struggles with human details such as hands, and some…
Understanding the differences between first party and third party cookies is crucial for anyone using digital marketing strategies. With privacy regulations tightening and user expectations evolving, traditional marketers must be equipped with the knowledge to leverage these tools effectively and ethically. This guide helps explain what the two types of cookies are and how they…
