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Animation Must Have Meaning

By on May 16th, 2018 in Design

In the early stages of design a lot of clients ask where to get ideas for their new website, and we often instruct them to browse other websites and take notes on features that they find interesting or useful. This is a fairly standard practice across the board, and a great way to find out…

So you are ready to get started on your next promotion. It’s time to call on your favorite design team at LKCS to get the fun part started. “What do I have?” and “What do they need?” are thoughts that (hopefully) come to mind when you are ready to contact us. I have compiled a list of questions that can help guide you on the information I need to ensure the design of your promotion runs smoothly.

Imagery can create a huge impact on your website. It can either draw users in, or repel them. A simple image can convey the values, personality/attitude and culture of the person, business or organization behind the site. Ideally, custom photography will showcase exactly what you are trying to promote.  However, that can be cost-prohibitive. For the rest of us, there is stock photography.

It happens to the best of us. You sit down excited and ready to start a new project… and nothing. You’ve been waiting for a project like this for weeks, but now that it’s here, your mind is blank.

As a graphic designer, it’s my job to create products and images that convey a message. I’m constantly thinking of new and interesting ways to help our clients share the information that’s most important to them.

Choosing a Stunning Color Palette

By on December 14th, 2017 in Design

Choosing the right color palette for the design you are working on may seem like a fun and easy part of your project. If you think about it, picking out colors doesn’t even sound that difficult. Kids learn their colors in pre-school so how hard can it be? Ha! It can actually be a challenging part of the design process. What color do I use to make the headline standout? How do I choose complimentary colors?

Our company teams up with our local high schools and community college to offer job shadowing opportunities for students interested in graphic design. They always come in eagerly anticipating some magical creative environment where designers leisurely ponder infinite fine arts projects to showcase their illustrative prowess. I feel somewhat guilty when I ultimately smash that…