“Up to 60% of U.S. adults look online every day for information on local businesses, including financial institutions,” says Director of Digital Services Karl Ribas. “It’s important for LKCS to continue helping our clients to stay ahead and meet their digital marketing objectives.”
LKCS recently hired Jessica Guadiana to supplement their digital marketing team. Guadiana brings over 10 years of experience in search engine optimization (SEO), online advertising, social media and email marketing, as well as graphic and web design skills.
Working at the agency level, she’s had the opportunity to develop scalable marketing solutions for businesses and institutions across different verticals. She has led a team of award-winning digital marketers and is a certified Google Partner specializing in their online advertising products.
Guadiana will be on hand to create and implement strategies tailored to the specific needs of our clients in the banking industry and beyond. She will also play a role in developing new digital marketing strategies and services as the industry evolves.
“Local digital marketing is so important for connecting with new and existing clientele; yet it’s really underutilized by businesses in communities large and small,” says Guadiana. “I’m looking forward to bringing these types of solutions to our bank and credit union clients. Working with a great and award-winning team like LKCS is just the icing on the cake!”