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I love my financial institution. They are very helpful when I have questions about my accounts, as well as being informative about new products they have that may be of interest to me. But one thing that frustrates me is when I receive my monthly statement. The format is very challenging to read and understand….

LKCS, a leading financial marketing agency, announces the promotion of Stephanie Erlenborn to Statement Coordinator. As part of her new responsibilities, Stephanie will now work with clients from the moment they decide to utilize LKCS’ Statement and Electronic Statement Services. With attention to detail, communication, and quality, Stephanie will keep projects moving as smoothly as…

“Think like a wise man but communicate in the language of the people.” William Butler Yeats Such an odd quote to begin this blog discussion on statement design, but is it really? If you are in the financial field, statement data without proper formatting can be confusing to someone who may have just a savings…

The first quarter of 2019 is just about a wrap! Can you believe it? Neither can I. I know you’ve been busy, trying to get through your workload, attending meeting after meeting, and adding to your never-ending to-do list. It can be hard to find extra time to sit down and discover a new technology…

Color attracts attention and communicates your message better than black and white alone. Allow your offer to stand out and make your brand shine. Until now, the increased cost for full color has made this option too expensive to be used for most statements. But, the cost of color has dropped significantly in recent years….

Boring statements are just that – boring. What you need is a statement that endorses your message and sets your brand apart from the other candidates.

When it comes to the design of your statements, it can be hard to look past the layout that comes from your statement vendor and see the possibilities. Or, perhaps your statements were last redesigned years ago and are due for a refresh. I’ll outline some ways to improve the look of your statements, enhancing their visual appeal, readability, and their marketing effectiveness. All of these factors will combine to create a positive impact on how long members look at your statements, and also your statement marketing.