Design

Many of us at LKCS are assigned more than one task in any given day. I might start my day designing a brochure, then write some social media content, proofread a catalog in the afternoon, and wind down my day writing my contribution to our blog. You may understand the feeling. Your job description may […]

 

For the inexperienced designer, starting a new project can be intimidating. Whether you’re a recent graduate, or an office worker delegated to creating in-house materials, the design thought process is something that gets overlooked in training.

 

So you need to design a poster for an upcoming event or promotion your business is ready to market. You are sitting down at the computer and thinking “now what?”, or “where do I start?” That’s where I come in! Creating a successful poster design is easy if you follow a few simple design principles.

 

Banners can be your best friend as a business. They are usually your prime real estate on the homepage for advertising and marketing what’s important to you.

 

Email marketing, most people have a love-hate relationship with it. We all know it’s great; email is one of the best tools we have to communicate with our audience.

 

Undertaking a big design project can be a stressful task, but like most things in life, a little cooperation can go a long way.

 

Are you ready to get thrown into the wilds of a design critique? Don’t worry. It’s not as scary as it sounds. The best thing you can do going into a critique is to keep an open mind. This can be one of the best ways to improve your craft as a designer.